REPORT/RECOMMENDATION TO THE BOARD OF SUPERVISORS
OF SAN BERNARDINO COUNTY
AND RECORD OF ACTION
REPORT/RECOMMENDATION TO THE BOARD OF DIRECTORS
OF THE SAN BERNARDINO COUNTY FIRE PROTECTION DISTRICT
AND RECORD OF ACTION
August 5, 2025
FROM
SHANNON D. DICUS, Sheriff/Coroner/Public Administrator
DANIEL MUNSEY, Fire Chief/Fire Warden, San Bernardino County Fire Protection District
SUBJECT
Title
Sheriff’s Benefit Rodeo 2025
End
RECOMMENDATION(S)
Recommendation
1. Acting as the governing body of San Bernardino County:
a. Find that the Sheriff’s Benefit Rodeo 2025, to be held at the Glen Helen Regional Park from September 26, 2025 through September 28, 2025, assists in meeting the social service needs of county residents and will be conducted in cooperation with Seven Point Inc., a nonprofit charitable organization.
b. Authorize County officials and employees to solicit funds, provide administrative support during work hours, when necessary, and utilize County resources for the Sheriff’s Benefit Rodeo 2025 activities.
2. Acting as the governing body of San Bernardino County Fire Protection District:
a. Find that the Sheriff’s Benefit Rodeo 2025, to be held at the Glen Helen Regional Park from September 26, 2025 through September 28, 2025, assists in meeting the social service needs of San Bernardino County Fire Protection District residents, serves a San Bernardino County Fire Protection District purpose, and will be conducted by San Bernardino County in cooperation with Seven Point Inc., a nonprofit charitable organization.
b. Authorize San Bernardino County Fire Protection District ambulance staff to provide emergency medical service support during work hours at the Sheriff’s Benefit Rodeo 2025, and to utilize San Bernardino County Fire Protection District resources in support of Sheriff’s Benefit Rodeo 2025 activities.
(Presenter: Carolina Mendoza, Chief Deputy Director, 387-0640)
Body
COUNTY AND CHIEF EXECUTIVE OFFICER GOALS & OBJECTIVES
Provide for the Safety, Health and Social Service Needs of County Residents.
Pursue County Goals and Objectives by Working with Other Agencies and Stakeholders.
FINANCIAL IMPACT
Approval of this item will not require the use of additional Discretionary General Funding (Net County Cost). County resources to be used in support of the Sheriff’s Benefit Rodeo 2025 (Rodeo) are estimated at $90,000 and are funded within the Sheriff/Coroner/Public Administrator’s (Department) 2025-26 budget allocation. Ambulance services for the Rodeo are estimated at $24,000 and will be funded within San Bernardino County Fire Protection District’s (SBCFPD) 2025-26 budget. The cost of County and SBCFPD’s personnel, working in support of the most recent Rodeo in 2024 was $141,118.
BACKGROUND INFORMATION
The Rodeo restarted in 2000 after a 25-year hiatus. The Rodeo Committee’s goals were to provide wholesome, fun entertainment for adults and kids alike. These goals continue as a driving force behind this extraordinary annual event, endorsed and sanctioned by the Professional Rodeo Cowboys Association (PRCA). A PRCA rodeo also gives the Department the opportunity to showcase positive community relationships, present responsible role models, interact with children, and donate to worthy causes. The Rodeo draws visitors from throughout the Inland Empire and greater Los Angeles area.
Approval is sought annually from the Board of Supervisors (Board) and Board of Directors in support of Rodeo activities. Proceeds from this popular event benefit a number of civic and youth groups including, but not limited to: Children’s Fund, California 4-H Youth Development Program, Boy Scouts of America - Inland Empire Council, Girl Scouts, and Challenged Children’s Rodeo. The Rodeo also provides unique opportunities to foster relationships between the County, SBCFPD, law enforcement, emergency responders, and the community, while providing economic benefit to participating businesses and organizations.
While most of the work is done by volunteers, minimal use of County resources will be necessary to ensure the Rodeo’s success. The SBCFPD will provide ambulance services over the course of the event.
The Department is submitting an informational Report of Fundraising Activities for the 2024 Rodeo on behalf of Seven Point Inc., the non-profit organization that hosts the event. This report details the hours worked by County employees and includes lists of both the sponsors and beneficiaries of the 2024 Rodeo.
County Standard Practice No. 06-02SP requires County departments to request Board and Board of Directors authorization of a fundraising program and to submit a fundraising program report at the request of the Board or County Administrative Office.
PROCUREMENT
Not applicable.
REVIEW BY OTHERS
This item has been reviewed by County Counsel (Grace B. Parsons, and Richard D. Luczak, Deputies County Counsel, 387-5455) on July 14, 2025; San Bernardino County Fire Protection District (Martin Serna, Deputy Chief, 387-5779) on July 14, 2025; and County Finance and Administration (Erika Rodarte, Administrative Analyst, 387-4919) on July 17, 2025.