REPORT/RECOMMENDATION TO THE BOARD OF SUPERVISORS
OF SAN BERNARDINO COUNTY
AND RECORD OF ACTION
February 27, 2024
FROM
LUTHER SNOKE, Chief Executive Officer, County Administrative Office
SUBJECT
Title
Service Order and Terms of Service Agreement with Sprout Social, Inc. for Social Media Management
End
RECOMMENDATION(S)
Recommendation
Approve Service Order and Terms of Service Agreement with Sprout Social, Inc., including non-standard terms, to license a social media management tool in the total amount of $135,000 for a total contract period of three years from March 30, 2024, through March 29, 2027, automatically renewing for three-year periods until notice of non-renewal is provided.
(Presenter: Martha Guzman-Hurtado, Chief Communications Officer, 387-4193)
Body
COUNTY AND CHIEF EXECUTIVE OFFICER GOALS & OBJECTIVES
Promote the Countywide Vision.
Operate in a Fiscally-Responsible and Business-Like Manner.
FINANCIAL IMPACT
Approval of this item will not result in the use of Discretionary General Funding (Net County Cost). The $45,000 annual cost associated with this Service Order and Terms of Service Agreement (Agreement), for a three-year total cost of $135,000, is included in County Administrative Office's 2023-24 budget and will be included in future recommended budgets.
BACKGROUND INFORMATION
The San Bernardino County communications team, comprised of representatives from various departments, uses social media to directly inform the public about County government news and services. This communication tool is critical to providing information, particularly during emergencies. Through Sprout Social, Inc. (Sprout Social), the County maintains more than 100 social media accounts across County departments on platforms such as Facebook, Instagram, YouTube and X, formerly known as Twitter. More than half a million people follow the County's social media accounts.
On March 29, 2022 (Item No. 26), the Board of Supervisors (Board...
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